Social Media Manager at Rotaract Club of University of Ruhuna (New York, New York, United States)

Job Description:

Develop and execute social media strategies to increase brand awareness, engagement, and audience growth across all platforms.

Create, curate, and manage high-quality content tailored to each social media channel (Instagram, Facebook, LinkedIn, X, TikTok, etc.).

Monitor social media trends, audience behavior, and competitor activities to optimize content performance.

Collaborate with marketing, design, and content teams to ensure brand consistency and alignment with campaign goals.

Manage social media calendars, plan campaigns, and track key metrics to measure effectiveness.

Engage with followers, respond to inquiries, and build strong online community relationships.

Prepare monthly reports on performance analytics and provide actionable recommendations.

Requirements:

Bachelor’s degree in Marketing, Communications, or related field.

Proven experience in social media management or digital marketing roles.

Strong understanding of social media platforms, analytics, and content trends.

Excellent writing, storytelling, and communication skills.

Proficiency in social media management tools (e.g., Hootsuite, Buffer, Meta Business Suite).

Creative mindset with attention to detail and visual aesthetics.

Benefits:

Competitive salary and performance-based incentives.

Creative and collaborative work environment.

Opportunities for career growth and digital marketing training.

Flexible or hybrid working arrangements.